After a traumatic first campaign that left both he and Sale bruised and battered, the 26-year-old has cast off the baggage that has seemed to accompany his every move these past few years to remind everyone of just what the fuss is all about.
He's been a key component in driving Sale to a solid start and that's led several high profile admirers - not least England World Cup-winning coach Sir Clive Woodward - to urge Stuart Lancaster to end Cipriani's international exile.
For the man himself, however, all the noise and chatter that seems to have surrounded him since he emerged as a 17-year wonder kid with Wasps, has been blanked out thanks to his mentor Steve Black.
He's the inspirational mentor who has been the biggest single influence on Jonny Wilkinson's star-studded career, having guided the former England fly-half for the past 12 years.
And, in an exclusive interview with MEN Sport, Cipriani revealed that since linking up with Black earlier this year, the impact on his life - both on and off the rugby field - has been immense.
"I think things are going a lot better - both personally and with the team," said Cipriani.
"Looking back, I think having a season like we did last year; the expectation just at a point of not achieving what we wanted to, in terms of where we ended up, it was a kind of a success because we were so low for such a long part of it.
"But we obviously weren't happy with how it went and I think this year we had the chance to prepare smarter.
"I learnt a lot in terms of how to prepare myself and what I need to do to become the best that I can be and be back to where I was.
"And also to keep myself in a calm state of mind and to be very positive.
"I've got a good stable of people around me including Steve Black who has been a really big help over the past six months with me. He still works with Jonny over in Toulon and I see him once a week and we talk almost every other day and having someone like Steve around really does help.
"At Wasps I had Shaun Edwards and he was that type of person for me.
"Steve acts like a mentor and it's about life, it's about the game, about how you prepare, about becoming the best athlete you can be - it's about all sorts really to make sure that you are putting yourself in the best position to perform the best you can each week.
"It's about having the confidence and the vibe. Now when I'm on the field I feel a lot more authoritative than I did last year.
"You've got the controllables and then there are things outside your control and maybe sometimes perhaps I've let things frustrate me with things you can't control a bit too much.
"That's a key part of what Blackie does in terms of clearing my mind and being able to focus on what you can control. He is incredible in how he helps.
"Working and talking with Steve is helping to clear my mind of clutter and gives you a certain focus so that you are ready for the task in hand."
There is a feeling that this time around familiarity has bred content as far as Cipriani and Sale are concerned.
"A year on, I think I know the people here at Sale a lot better and in the same way they know me," Cipriani added.
"There's always expectation when you first go into a club. People presume you are going to be a certain way and with the stuff that's written about me, I guess people have that with me a lot.
"I knew there would be pressure I was coming into a new team and you expect certain things from past experience. Sometimes you get them, sometimes you don't.
"I probably could have handled it better and prepared better and the end of last season I made the decision that whatever was thrown at me, I was ready to handle and look forward to the new season.
"Perhaps people had preconceptions but this year it's been really good. We've all got on really well and I've been getting on with the old codgers like Cuets (Mark Cueto) who's still staying down with the kids even at his age so it's been good!"
Arguably the biggest impact Cipriani made last season wasn't on the field but was with the front of a bus in Leeds on Sale's now infamous team night out.
The accident saw Cipriani rushed to hospital and damage his cruciate ligament - though it could have been far, far worse.
And on reflection he says the fall-out from the incident also helped him refocus his life and career.
He has cut back on weekly visits home to London - and it's perhaps no coincidence that after seeing his every move in the capital with former girlfriend Kelly Brook snapped by the paparazzi, Cipriani's profile this season has been down to this exploits on the rugby field.
"Looking back, what happened in Leeds definitely in April did make me refocus," Cipriani admitted. "Obviously it was a situation where it could have been a lot more serious and could have cost me my life and luckily I only came out with an ACL injury.
"Having that makes you refocus. The immediate focus was on getting fit and I had a very successful pre-season and came back looking to be a better athlete.
"That's what I have been working on here with the conditioning staff led by Adam Grainger - it's been phenomenal.
"It also reminds you that it's a short career. I reckon I've
probably got nine or 10 years left in me, so it's about making these next years ahead of me the best.
"I have cut down on going back to my family in London a little bit but I don't necessarily think that's the reason for me playing better," Cipriani added.
"I am happy up here, I'm happy living where I live on the outskirts of Manchester and I'm enjoying it a lot but there's lots of other reasons why I have changed my performances though I guess that could be added to it.
"I just wasn't happy with how I was going. Perhaps there was things I wanted or could have changed around but ultimately you have got change yourself first and really work on yourself and focus and that's what I have been doing to make sure i am playing well."
The good news, both for Sale and potentially a national team that if nothing else is crying out for someone with the vision and daring do that Cipriani possesses in spades - is that he believes there is more, much more to come.
"I'm definitely growing each week and there are certain things I'm trying to learn from each week - be it a certain tackle or taking on the line or a certain kick," he revealed.
"Maybe sometimes in the past I have tried too hard but I've got a good mix this season where I'm working well with the coaches.
"They are giving me enough space and confidence in terms of letting me do what I can do and letting me drive the team. Our relationship is better than last year and that's something which is important.
"I think being a sportsman how you play and perform at the weekend can shape the rest of your week so when we've been getting more wins this season it's obviously a happier place.
"I think we are definitely growing as a team and there's an understanding but there's another 40 per cent where we can improve and get better.
"Week in, week out I do feel very confident out on the field and I want to keep going forward. We've got a big game tomorrow against Worcester and it's important that we win to put ourselves in the top half of the table."
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