Club matchday programme will be available to all supporters, free of charge, via new digital-only platform Zeeon this season.
Sale Sharks have signed a partnership with Zeeon which means the club’s matchday programme for the 2025/26 season – starting with Thursday’s Gallagher Prem opener against Gloucester – will be available via the innovative digital-only platform.
Preparations are in full flow for the start of the season on the field but plenty of work is going on behind the scenes too to make the supporter experience at the newly-renamed CorpAcq Stadium even better than before.
And part of that is the club’s new online programme platform, which will mean more people than ever will be able to easily view each edition of the programme for free via their mobile phones, tablets, or on desktop.
Whether you’re at the Salford Stadium or watching at home, you’ll get exclusive interviews and features with Sharks first-team squad, updates from inside Carrington as well as statistics and team line-ups for the match.
Each edition will feature a captain’s column, Alex Sanderson’s ‘a word with the Axe’ column and a feature with a former Sharks player plus loads more exciting content.
The digital editions will be published ahead of every home fixture and shared with supporters direct via Sharks’ social media channels, website, and pre-match email communications.
Scannable QR codes will also be situated around the stadium on matchday so supporters can open and read the programme on their mobile devices.
Sharks’ Commercial Director Luisa d’Aprano said: “We’re working really hard to make sure the supporter experience, whether you’re with us at the CorpAcq Stadium or not, is as good as it can be.
“Our fans are an integral part of the Sharks Family and we want to take them inside Carrington and make them feel a part of the club as much as possible. We’ve already launched our ‘Uncaged’ series in partnership with FOW, and we’ve got loads more planned that we’ll be revealing soon.
“Zeeon are already well established in rugby, and in the Gallagher Prem, and we’re really excited to see how we can work together this season to tell the story of the club to fans near and far.”
Will Biggs, Managing Director at Zeeon, said: “We’re thrilled to be working alongside Sale Sharks on their matchday content for the upcoming 2025/26 season.
“Welcoming another prestigious Prem club to the Zeeon platform is a huge milestone. We’re excited to bring interactive match content to the Sale Sharks fanbase and enhance their matchday experience.
“Zeeon enables clubs at every level to design and publish interactive match programmes. Our goal is to make event content more accessible and more engaging; for fans, players, and sponsors alike.”
